“FM’s deep understanding of the financial services sector makes them a fantastic partner to work with. There’s no learning curve and we know they will deliver the distinctive, engaging and well-researched content that will appeal directly to our key introducers.”

Nathan Mollet, Metro Bank

“Financial Marketing believes in us; I feel their desire to make us successful is aligned with their desire to succeed. With their help, we have grown to be the largest independent surety broker in the UK.”

Fiona Recker, DRS Bond Management

“Financial Marketing was able to scope, plan and implement ThinCat’s rebrand within a really short timescale and the results have been nothing short of miraculous.”

Damon Walford, ThinCats

Competitive Advantage in Financial Marketing

Established in 2012 by career specialists in financial services marketing, London based Financial Marketing offers you an insightful and strategically creative team that leaves no stone unturned in delivering you the edge you are looking for.  

From specific interventions to integrated long term programmes, Financial Marketing delivers the value, insight and results to fuel your competitive advantage. 

Strategy Development | Brand Development | Graphic Design | Web Design | Customer Insight | Customer Experience (CX) | Market Research | Content Creation | Copywriting | Advertising | Direct Marketing | Stakeholder Management | Digital Marketing | Social Media | Affinity Marketing | Event Management | Crisis Management | Internal Communications 

Banking | Insurance | Commercial Finance | Corporate Finance | Credit Services | Surety | Fintech | Insurtech | Professional Services | Securities Brokerage| Investment Management | M&A | Consumer Finance | Financial Planning | Trade Bodies | Government


About Financial Marketing

We’re Financial Marketing - that says it all. But there's much more behind the name. We have many years of senior-level experience in major financial organisations and agencies, which means we understand your world very well.  

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See our work

From global giants and national providers, to suppliers, government departments and financial advisers, we help financial organisations shine in their markets. Check out our work and see how we bring bright ideas to life.

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Discover our services

Above, below and through-the-line, external and internal. In today's connected world, marketing lines aren't just blurring. They're disappearing. So we're not obsessed with media channels. We're focused on using the right media to illuminate your brand.

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Recent Highlights

Latest News & Views

7 Year Itch? Yes! But It’s Not What You Think!

Published on 31st January 2019

Financial Marketing is celebrating its 7th birthday! Time does indeed fly! 7 years ago we…

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Turn Contrary Thinking into Your Competitive Advantage

Published on 29th January 2019

When you are creating your Customer Experience (CX) strategy, try some of these contrary creative…

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Brand Principles – Survival of the Fittest

Published on 20th December 2018

Brands that should rightly come to the fore have a common vision, mission and set…

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