Financial marketing

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Financialmarketing

BRAND BRIGHTLY

About Financial Marketing

Financial Marketing (FM) is a City-based full service marketing agency founded on experience. Established in 2012, FM is a trusted marketing adviser to many leading B2B and B2B2C financial and services brands, enabling Banking, Insurance and Finance businesses and their supply chains to Brand Brightly.

FSQS Stage 2 Accredited, FM brings decades of industry and marketing knowledge to the most complex challenges. With ideas rooted in insight and great customer outcomes, FM offers a breadth and depth of expertise that spans strategy, design, content, research, brand, media and channels.

In particular, FM has developed specialist marketing programmes in the areas of Brand EngineeringShowcase Marketing and Customer Experience, three pivotal activities in creating sustainable competitive advantage.

 

Work

Our projects are a reflection of our varied and extensive marketing experience.

If you click on the link below you can see a full list of the organisations we have been privileged to support.

VIEW OUR CLIENTS PAST AND PRESENT

Below you will find a few selected insights from our extensive portfolio of projects.

We are proud to be part of their stories.

There’s no substitute for experience.

Recent Awards

Corp Today Magazine 2022 Global Business Awards - Best Finance Sector Marketing Consultancy – UK

Worldwide Financial Advisor Excellence Awards 2022 - Financial Marketing Firm of the Year - UK

Gamechangers™ (ACQ5) Global Awards 2022 UK - Full Service Marketing Agency Of The Year (Financial / Professional Services) - UK

Corp Today Magazine Awards 2022 - Financial Marketing Agency of the Year

Wealth & Finance Elite 2022 - Best Finance Sector Marketing Consultancy - United Kingdom

Gamechangers (ACQ5) Global Awards 2021 - Full Service Marketing Agency Of The Year (Financial / Professional Services) - UK

Media Innovator Awards 2021 - Financial Marketing Agency of the Year – UK

2021 Global Business Insight Awards - Financial Marketing Agency Of The Year 2021

Corp Today Magazine 2021 - Global Business Awards - Financial Marketing Agency of the Year - UK

Corp Today Magazine 2021 - Global Business Awards - Best Finance Sector Marketing Consultancy – UK

Worldwide Financial Advisor Awards 2021 - Golden Advisor Award

International Investor Awards 2021 - Best Financial Marketing Agency UK

Acquisitions International 2021 Global Excellence Awards - Financial Marketing Agency of the Year

Worldwide Financial Advisor Awards 2021 - Financial Marketing Firm of the Year UK

Corp Today Awards 2021 - Best in Digital Marketing Solutions UK

Services

As well as a full suite of marketing support, Financial Marketing's two specialist marketing programmes, BRAND ENGINEERING, SHOWCASE MARKETING, and CUSTOMER EXPERIENCE turn insights into impact, underpinned by a distinctive evidence-focused approach.

Strategy Development | Brand Development | Graphic Design | Web Design | Customer Insight | Customer Experience (CX) | Market Research | Content Creation | Copywriting | Advertising | Direct Marketing | Stakeholder Management | Digital Marketing | Social Media | Affinity Marketing | Event Management | Crisis Management | Internal Communications

Banking | Insurance | Commercial Finance | Corporate Finance | Credit Services | Surety | Fintech | Insurtech | Professional Services | Investment Management | M&A | Consumer Finance | Trade Bodies | Government

Leadership Team

The FM Directors personally lead every marketing programme. Contact Mike, John or Chris today for a no-obligation discussion regarding your marketing requirements by telephoning +44 (0)20 7464 4400, or submitting the form below.

  • Mike Symes, CEO

    Mike is a highly experienced marketing strategist and published author, specialising in brand differentiation and development. Formerly Head of Marketing at Bank of New York Financial, Mike is a Freeman of the City of London and the Worshipful Company of Marketors.

  • John Dillon, Creative Director

    John is a multidisciplinary Creative Director with a strong track record in leading London agencies. He is known for his creative and inspirational approach to design and for his provocative thinking in articulating the core idea at the heart of every brand and campaign.

  • Chris Harvey, Managing Director

    A DM and PR award winning marketer, Chris was previously an insurance company Head of Marketing and MD of a City financial services communications agency. An experienced copywriter and planner, Chris is also a level 7 qualified business coach, CIM Chartered Marketer and Fellow.

Contact us:

t +44 (0)20 7464 4400
e info@financialmarketing.com

Financial Marketing Limited
32 Threadneedle Street
London EC2R 8AY
United Kingdom





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