Driving Transformation

Financial Marketing supported the British Business Bank through its transition from Capital for Enterprise. FM created in-depth case study collateral covering the organisation’s portfolio of debt and equity interventions. FM also produced and managed a series of events, the most high-profile being the UK-wide roadshow to introduce the British Business Bank. Post-launch, Financial Marketing developed a comprehensive series of workshops for the entire team, from discovery sessions to create the stakeholder value propositions, to fully and deeply embedding the brand.